The Children's Bookshop is an independent specialist bookshop established in Kilbirnie, Wellington in 1992 by John and Ruth McIntyre.

We have moved three times since, in the same mall, doubling our size each time.

In 2003 we were voted The NZ Independent Bookshop of the Year and in 2008 we were runner-up to Unity Bookshop, Wellington.

In 2013 we won an award for North Island Regional Bookshop of the Year.

Who we are:

Meet John and Ruth McIntyre, proud owners of a children's literary paradise!

They are passionate advocates of books and reading, and are regular and popular speakers at library meetings and conferences and literary events throughout the country.

John and Ruth were awarded the Betty Gilderdale Award for Service to Children's Literature in 2011, the first time the award has been made to booksellers.

They have two adult children.


John McIntyre began The Children's Bookshop in August 1992. A former primary school teacher in New Zealand and the UK, he saw the need for a dedicated children's bookshop in Wellington.

John traces his love of children's literature back to the library at Waimea College in Nelson and the discovery of the book "The Silver Sword" by Ian Serrallier. He also became extremely aware of the value of reading to children from his teaching career. He is a specialist on the vexed issue of boys and reading.

He was a judge of the NZ Post Children's Book Awards in 1998 and convener of judges in 1999.

He has been the reviewer of children's books every fortnight on Nine to Noon with Kathryn Ryan on Radio NZ since 2003.

John served for six years on the board of Booksellers NZ and is a Justice of the Peace.


Ruth McIntyre is a former journalist who has worked for a number of publications, including the English Woman's Weekly magazine, and spent 17 years with the New Zealand Press Association.

Ruth joined the business full time in 1999 and is responsible for producing our newsletters.

She was a judge for the NZ Post Children's Book Awards in 2010 and was the convenor of the judging panel for the 2011 awards.
As a child, Ruth was the child with her head in a book; her favourite author was Noel Streatfeild, and her favourite book was "The Runaway Settlers" by Elsie Locke.

She is a voracious reader of fiction, with a particular interest in YA literature. She also enjoys younger children's novels that feature great characters and quirky plots.

LucyKo Taranaki te maunga
Ko Waitara te awa
Ko Te Ati Awa, Ngāti Mutunga e Taranaki nga iwi
Ko Otaraua te hapū
Ko Owae te marae
Ko Lucy Bailey ahau

Lucy Bailey joined us in June 2015 as our Senior Bookseller, she is responsible for buying the educational toys and games, greeting cards, and all the fun stuff in our store.

Lucy is an archaeologist, a baker, a teacher/cat-herder, a cheesemaker, a film maker and a builder of stories. For almost a decade, she has offered relief to over-worked and long-suffering primary and intermediate teachers in Wellington and the Hutt Valley.

In 2014, she took a break from teaching and spent a year building (and repeatedly demolishing) the first draft of an allegorical children's novel about surveilance as her thesis for the MA in Creative Writing at the International Institute of Modern Letters.

After all this word-wrangling, Lucy lost her appetite for the written word. However she is once again devouring books and finds classic picture books, middle fiction and non-fiction particularly delicious.


SashaSasha Martin joined us in October 2008, having worked in bookshops for the previous four years. Bookselling is in her blood, as her uncle is also a bookseller.

Sasha has a keen interest in children's book illustrations. Her favourite illustrators include Chris Riddell, Tony DiTerlizzi, Niroot Puttapipat and Arthur Rackham.






AdrienneAdrienne Hutson joined us in April 2014, having worked at Unity Books Wellington as well as Bruce McKenzie Booksellers in Palmerston North.

Adrienne holds a Bachelor's degree in Visual Imaging, majoring in Graphic Design, and loves the illustrations in children's books. Her current favourite illustrators are Carson Ellis, Isabelle Arsenault and Allison Colpoys. Adrienne would love to design and illustrate a book herself one day!




TiffanyTiffany Matsis, from customer to friend to bookseller.
Tiffany joined us in February 2015 as a part-time bookseller and accounts guru.

Tiffany was born in Auckland and educated there and in Fiji.
She is a passionate reader, the mother of two, a member of the board of Lyall Bay School, and a former environmental lawyer.

Her favourite authors are those her children are currently reading - R A Spratt, Richard Newsome, J K Rowling of course and, by the look of the picture, she has a soft spot for the genius of Mo Willems.



 Briana Jamieson

Briana recently graduated from Massey with a Bachelor in Fine Arts (Hons), Briana did work experience with us a few years back when she was a student at Raphael House Rudolf Steiner School.








Ruby Christoffel

Ruby is now entering her last year at Wellington East Girls' College. Ruby has grown up surrounded by books, she is the daughter of one our favourite book reps, Tammy Ruffell of Harper Collins, and our tech man Michael Christoffel. Ruby has represented her school in Robotics (designing and building robots) in national competitions.







MarieMarie Murdoch is our singing, dancing granny storyteller, who has been with us since forever.

Marie leads our Friday morning (10.30-11am) Storytime sessions for preschoolers.

She's fun, she's smiley, and she's wonderful at making stories and storytime something to look forward to at the end of the week.

Marie can also be booked for your children's parties and/or storytelling sessions, except Friday mornings! Give her a call on 04 934 2752.